Selling has always been about relationships. Particularly in B2B sales, people buy first from individuals and then from their companies. Social media presents us with an outstanding opportunity to: Discover potential new relationships Create rapport Establish relationships Maintain, nurture, and expand those relationships You now have, and quite literally at your fingertips, more arrows in […]
5 Easy Ways You Can Improve Your ROI as A Small E-Commerce Seller
The days leading up to the launch of an eCommerce store are often exploding with palpable excitement. For most small eCommerce store owners, this initial enthusiasm gradually gives way to confusion, frustration, and disappointment. While some sales might be, the volume and value can fall way short of expectations. If you think about it, small […]
Top Automation Tools to Boost Your Marketing Strategy
Using automation software is like having a reliable, tireless employee working non-stop on the most operose, routine tasks. It’s fast, efficient, and always there when you need it. This means you can focus on more important tasks instead of updating the data in your CRM, sending welcome emails to each person who signs up for […]
6 Ways to Increase Your Digital Marketing Team Productivity
Without a digital marketing team, no brand can take a step into the future. That’s why it’s in your best interest to ensure that your team is both efficient and productive. Let’s first define what efficiency and productivity actually mean. Efficiency is a team’s level of performance that describes a process that uses the lowest […]