The rate of high profile cyber attacks against both individuals and organizations has increased dramatically over the last few years. This has resulted in a much more vigilant attitude from the public, as well as increasing demand for better and more accessible security tools. Naturally, the nature of both threats and defences within the realm […]
How Native Advertising Evolved In Today’s Marketing World
The world of advertising has changed monumentally in recent years, and it continues to evolve. In the past, advertising was simple and there wasn’t much of it. We would see ads in our local or national newspapers. We would hear spots on our local radio – there was no such thing as satellite radio, news via […]
How Brands Can Use Affiliate Marketing to Improve Sales and Outreach
Online presence holds the key to the success of any business nowadays. This is aptly reflected by the number of small and large businesses that mark a presence on the Internet through own websites, social media and professional networking platforms. Online presence enables companies to create awareness about their business and brand and get new […]
Getting a Grip on the Future of AI for Small Business
The mobile commerce market hit $156 billion in 2017, more than solidifying itself as the next big thing in e-commerce. And with more 68 percent of U.S. adults owning a smartphone, it’s really no surprise. More than ever people are using their mobile devices to make online purchases. It’s a normalised part of society and […]
8 Reasons Affiliate Marketing is a Boom Industry
Affiliate Marketing (AM) is an integral player in digital marketing and whichever way you look at it; AM is here to stay. When it comes to future projections of the network, the question is who will dominate the space? Every digital brand wants to assert their presence in the mobile market, and for now, we […]
How to Sell Your Online Business for Profit
If you are the owner of a successful online business, there will come a time when you will consider selling it. While the process of selling your website or online business is relatively straightforward, there are a number of pitfalls you want to avoid. Most of these issues involve the choices you make and the […]
