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Why Focusing on Customers is the Only Way to Business Success

Updated - February 10, 2022 By Mallee Blue Media Leave a Comment

Why Focusing on Customers is the Only Way to Business Success

If you want to succeed in the marketing or design business, it is essential to focus on your customers. Without them, you have no business.  It may seem like common sense, but all too often, companies get wrapped up in their own internal struggles and forget the people who keep them alive. This post will […]

Filed Under: Customer Focus

How to Create a Good Remote Working Environment for Your Business

Updated - January 18, 2022 By Mallee Blue Media Leave a Comment

How to Create a Good Remote Working Environment for Your Business

With more and more of us working from home, creating a positive remote working environment is more critical than ever before. However, it can be challenging to know just how to remain focused and encourage positive interactions between employees. Whether you are working at home or other remote locations, we have some great tips below […]

Filed Under: Business Trends

How to Make Shallow Links a Key Strategy in Your Link Building Efforts

Updated - January 4, 2022 By Mallee Blue Media Leave a Comment

How to Make a Shallow Links a Key Strategy in Your Link Building Efforts

SEO or search engine optimisation has been no stranger to the world of content on the internet.  It is a promising strategy that aims to increase traffic at a particular link on the web. Search engine optimisation means using specific keywords in an article. After researching the most search terms from any search engine, an […]

Filed Under: Digital Marketing

Google’s Local 3-Pack and How Can You Rank For It

Updated - December 7, 2021 By Mallee Blue Media Leave a Comment

Google’s Local 3-Pack How Can You Rank For It

Local businesses often get lost in the race while competing with well-established and luxurious business industries. Owners of local companies have vast knowledge about potential customers residing in their region or state and can easily predict their behaviour, requirements, and preferences. Hence you might always get your desired product at any local store. Moreover, they […]

Filed Under: Digital Marketing

Is Bounce Rate Still an Important Marketing Metric?

Updated - February 2, 2022 By Mallee Blue Media Leave a Comment

Bounce rate and marketing metrics

Google Analytics has been one of the most popular and versatile tools for monitoring online marketing metrics for many years. While it has usually expanded the metrics it provides and the data it gathers, Google Analytics recently changed in the opposite direction: it removed bounce rate as a metric. Why did Google Analytics do this, […]

Filed Under: Digital Marketing

6 Must-Have Elements In Your Website Design

Updated - December 2, 2021 By Mallee Blue Media Leave a Comment

6 Must-Have Elements In Your Website Design

People are shifting from physical transactions to online shopping. If you are a business owner, your frontline customer service is your website. Thus, web designing becomes a vital activity for you. To hook potential customers, a visually stimulating, responsive website at first glance is a necessity. As the adage says, the first impression lasts. You […]

Filed Under: Web Design Trends

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