Human capital is a company’s greatest resource. This means that failing to choose the right employees can be very costly – turnover can cost a company from 16% to a whopping 213% of the lost employee’s salary. The more skilled an employee is, the higher the costs are. Still, as The Harvard Business Review points out, 80% of […]
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The choices you make when you’re starting your small business are endless. From budgeting, marketing and designing your website to hiring and managing the day-to-day operations. And, while it’s an exciting challenge, it’s also a legal minefield for unsuspecting entrepreneurs. One of the most vital decisions you have to make as a business owner is […]
Starting a business isn’t for the faint-hearted. There is so much work, time and dedication that is required if you want to grow and sustain it over time. However, it is essential to remember that building a business is a process that takes time. Finances are a significant part of growing a business, so you […]
If you’re in the process of getting your first website up and running, you probably already know a thing or two about passive income. You might have also learned that creating, building, and optimizing a website takes a great deal of both time and money. From SEO to content to design to marketing; there’s a […]
Branding is an aspect of marketing in which your brand creates a name, logo and design with which it is to be identified. It is a powerful tool and has significant scale benefits on a business’ future. Branding helps a company become more recognisable and its reliability in the market increases. This compels new customers […]
Doing business in the 21st century means going digital. Whether you are a small business looking to do eCommerce or a service industry expert wanting to find more clients and reach a larger audience – with few exceptions, if you are not online, then you are simply missing your market. Have you ever wondered how […]