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Navigating the Digital Labyrinth: SEO vs. SEM for your Business Strategy

Updated - July 28, 2023 By David Trounce Leave a Comment

Navigating the Digital Labyrinth: SEO vs. SEM for your Business Strategy

The battle between Search Engine Optimization (SEO) and Search Engine Marketing (SEM) in the business world can often feel like a labyrinth where the Minotaur is nothing more than the ideal marketing strategy. Understanding the distinct elements of SEO and SEM, and determining the right path for your business, can transform your digital marketing approach […]

Filed Under: Digital Marketing

How Technology Is Shaping The THC Experience For Consumers

Updated - July 27, 2023 By David Trounce Leave a Comment

How Technology Is Shaping The THC Experience For Consumers

With the advent of the Internet, technology has been rapidly coming of age since 1996. From AI to cloud computing and talking fridges that can also arrange your shop[ing, the tech industry has happened more quickly and more dramatically than in the previous industrial revolutions. The medicinal plant and THC industry is one example. With […]

Filed Under: Business Trends

7 Best Tips On How To Make Your Content Visitors Stay Longer

Updated - July 17, 2023 By David Trounce Leave a Comment

Every now and then, we come across a business that wishes to ensure that its visitors stay a bit longer on their website. The reason being it makes them escape the route of bounce rate. Also, Google’s algorithm views the longevity of a session on a website as a means of building authority in that […]

Filed Under: Business Trends

The SEO Guide for Real Estate Agents

Updated - July 2, 2023 By David Trounce 21 Comments

An SEO guide for real estate websites - Featured Image

The National Association of Realtor’s suggests that over 90% of buyers start their Real Estate search online. That makes your Real Estate SEO and Marketing strategy a top priority. Nearly all user enquiries come through organic search and not paid advertising in Google and other similar advertising platforms. Simply put, higher rankings can translate into […]

Filed Under: Digital Marketing

First Page of Google and How I Get My Clients There

Updated - July 2, 2023 By David Trounce 199 Comments

The first page of Google and how we get there - Featured Image

Optimising a page or article on your website and learning how to get on the first page of Google is pretty straight forward. You might hire Expert SEO Services to fine tune your work down the track, but anyone can do the most important work themselves. If you want to land on Googles’ 1st page, it is […]

Filed Under: Digital Marketing Tagged With: popular

Maximize Your Ad Spend with These Social Media Advertising Fundamentals

Updated - June 30, 2023 By David Trounce Leave a Comment

Maximize Your Ad Spend with These Social Media Advertising Fundamentals

Meta description: Learn the social media advertising fundamentals to help you make the most of your ad spend, from choosing the right platform to crafting compelling ad copy. Do you suspect you’re spending too much social media advertising without reaching your desired results? Do you feel like you’re just throwing your ad spend into a […]

Filed Under: Digital Marketing

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Author Page

David Trounce
David is a CRO and marketing consultant. He has a background in business management and also writes for Business.com, GrowMap and Born2Invest.
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