The digital landscape and consumer behavior are constantly changing. This makes it critical for businesses to apply the most effective digital marketing strategies and tactics to build a resilient digital presence. But with so much advice out there about which digital marketing strategies and tactics work and which ones don’t, what is the true path to […]
Social Media Marketing
Social Media is an integral part of business marketing online. Learn how marketers are using social media today.
Read what our expert social media authors have to say on the latest social media trends and develop your social media content marketing skills.
Marketing is crucial in business. A lack of effective marketing can be damaging, so much so, that it has been found that 14% of small businesses eventually fail because they lack an effective marketing strategy.1 Marketing is how you let potential customers know your business exists. It also advertises what you offer. In the painting […]
Do you feel your social media standing is holding you back? If so, don’t despair, as you can increase your followers by enrolling in a program that supports these goals. You can also follow practices that will enable you to underscore your influence on various social media platforms. The following information will assist you in […]
With over a billion users every month, Instagram can be an invaluable marketing tool for growing your business. It has proven to be instrumental for businesses. Research shows that around 50 per cent of people purchase a product or service after seeing it on Instagram. The app has simplified outreach for businesses by facilitating the […]
Video content is probably the best way to grow a social media presence – if you use it right, at least. Everybody tells you that creating good quality and compelling videos for your favorite social media network is a piece of cake. Still, no one ever tells you exactly how you can achieve your social […]
Shifting from being a freelancer to having a full-blown creative agency has never been easier. In the past, freelancers were geographically restricted to the area they lived in. Still, with the revolutionary change of the internet, freelancers can access a world of people, tools, and strategies to grow their empire. With stellar organisation, careful planning, and […]