To succeed in the E-commerce industry, you must have quality products consumers want. However, that’s not the only reason consumers buy products from specific E-commerce brands and ignore others. Nowadays, consumers consider numerous factors before purchasing their desired products from a particular E-commerce website. And one of these factors is customer experience. The importance of […]
Customer Focus
Learn the best industry secrets on effective customer service from our team of expert customer experience authors.
Find out what trends are driving consumer behaviour and develop your UX skills in customer-driven and inbound marketing.
How To Develop an Effective Messaging Strategy for Your Brand
Do you have a clear (and effective) messaging strategy for your brand? It’s important that your brand has a consistent message that resonates with your target audience. Brands that don’t have a clear message can either come across as bland and forgettable or as confusingly chaotic. Getting your brand message right makes it easier to […]
How an Online Knowledge Base Can Save You Money
Customers have become highly discerning about support and service and expect businesses to meet their expectations. As technology evolves, so do customers who demand their issues be resolved within minutes and at the first interaction. a large percentage of consumers will not hesitate to sever relations with businesses that fall short of their expectations. Customer […]
How to Create a Good Shopping Experience on Your Ecommerce Website
: Tips For Business Owners Running a competitive ecommerce business isn’t easy, mainly since customer expectations have grown immensely in the last decade. If you can’t provide a great shopping experience, you won’t be able to win customers and turn them into loyal evangelists. You won’t even be able to make scattered sales. Underperforming online […]
Why Focusing on Customers is the Only Way to Business Success
If you want to succeed in the marketing or design business, it is essential to focus on your customers. Without them, you have no business. It may seem like common sense, but all too often, companies get wrapped up in their own internal struggles and forget the people who keep them alive. This post will […]
7 Customer Experience Factors that Will Boost User Time on Site
Nowadays, creating a website for your business and winning more customers is easier than ever before. Most of the time, you don’t need to invest too much money into it, with platforms allowing easy customizability and even design ideas through pre-made templates. Unfortunately, these aspects are only the start of what makes a usable and […]
