Deception in marketing is not new. From glossy images of Hamburgers too big for your hand, deceptively labelled product ingredients to false claims and promises. We have all been emotionally manipulated in to a purchasing decision whose promises proved false. But there is another kind of deception at work on the web. One that is […]
Digital Marketing Trends
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Our digital marketing authors are experts in the field of search and content marketing and will help you develop your own online marketing skills for your agency or business.
Hair Salon SEO and Web Marketing Guide
In the last few years, Hair Salon and Hairdressing websites have begun to take seriously the huge audience available online. Especially the Google search audience. Given the excellent return on investment, a first-page position in Google can give you, many Salons are searching for ways to stay ahead of the competition. These brief Hair salon SEO […]
How to Create Content Hubs that Google Loves
We’ve all been told that creating good content and good content development is only half the battle if you want to increase traffic, improve content workflow and boost your search engine results in Google. The theory being that your content also has to be shared across the web by a targeted audience interested in what […]
How the Experts Increase Traffic to Their Website
OK, to begin, I should qualify what I mean by Increasing your website traffic. By web traffic, I don’t simply mean more visitors to your website.  For $5.00 you can get software on Fiverr for a whole bunch of site visitors. The kind of traffic I want, and you want, is qualified traffic. Web Traffic that […]
How Cheap SEO Can Ruin Your Small Business
Low Budget SEO Services are appealing. I get that. You shell out $350.00 and hope for extraordinary results. It’s temping to offer them and even more tempting to take up the offer of a cheap SEO Service. But the service fails. Not only is it a failure from the outset, it continues to fail the more […]
How to Get more Traffic to a Website Long Term
I have been working on ways to build and boost traffic to websites for some years. Every other week I read of the latest techniques and tips for Boosting Traffic. Some good. Some of them are rubbish tactics that take business nowhere. Other, more expert SEO strategies turn out to be long lasting Gems. Increasing […]






