With more and more of us working from home, creating a positive remote working environment is more critical than ever before. However, it can be challenging to know just how to remain focused and encourage positive interactions between employees. Whether you are working at home or other remote locations, we have some great tips below […]
How to Make Shallow Links a Key Strategy in Your Link Building Efforts
SEO or search engine optimisation has been no stranger to the world of content on the internet. It is a promising strategy that aims to increase traffic at a particular link on the web. Search engine optimisation means using specific keywords in an article. After researching the most search terms from any search engine, an […]
Is Bounce Rate Still an Important Marketing Metric?
Google Analytics has been one of the most popular and versatile tools for monitoring online marketing metrics for many years. While it has usually expanded the metrics it provides and the data it gathers, Google Analytics recently changed in the opposite direction: it removed bounce rate as a metric. Why did Google Analytics do this, […]
6 Must-Have Elements In Your Website Design
People are shifting from physical transactions to online shopping. If you are a business owner, your frontline customer service is your website. Thus, web designing becomes a vital activity for you. To hook potential customers, a visually stimulating, responsive website at first glance is a necessity. As the adage says, the first impression lasts. You […]
Top 5 Things to Consider When Designing a Real-Time Web Application
The effect of the Internet is ever-present and is not something that can be denied. From our daily work to being a prominent force in all industries— the Internet has prevailed overall. It is primarily used for enhancing information and is one of the prime modes of communication in today’s era. At this point, it […]
Using Google Data Studio to Power up Your Lead Generation Strategy
Lead generation is the lifeblood of any company. Measuring your results to determine which strategies are working and which are not requires managing large amounts of data from various sources. Gathering, analyzing, and presenting the necessary and backup data to make informed decisions or to submit to management can be a challenging task. Some of […]